Terms of Service
Last updated: [add date]
Placeholder structure only — the text below describes what each clause must cover, it is not legal copy. Replace every section with wording reviewed by a lawyer before publishing.
Agreement
Describe who the agreement is between (your registered company name and the client) and what accepting it means.
Services
Define what Cadence delivers: campaign build, infrastructure, copy, inbox management, and what is explicitly out of scope.
Fees and payment
State pricing model, billing cycle, currency, payment terms, and what happens on late or failed payment.
Client responsibilities
List what you need from the client — offer detail, approvals, domain access, response times — and the effect of delays.
Intellectual property
State who owns the campaigns, copy, lists and systems during the engagement and after it ends.
Confidentiality
Cover both directions: your handling of client data, and their handling of your methods and materials.
No guarantee of results
Set expectations on outcomes. Meeting volumes discussed in sales material are not contractual commitments.
Limitation of liability
State your liability cap and excluded damages. This clause needs legal review — do not copy from another site.
Term and termination
Notice period, how either side exits, what is refunded, and what happens to accounts and data on exit.
Governing law
Name the country and courts whose law applies.
Contact
Registered company name, address, and the email address for legal notices.